Transforming Vietnam’s entrenched shopping culture into a more structured acceptance of single and multi-chain loyalty programs

Celebrating the CX Day, we should be happy that Customer Experience methods & culture are now a critical part of every transformation

Calling the super friendly New Zealand Visa hotline to be told that the progress is pending and they cannot do anything, makes no sense

Designing & prototyping a MVP (Minimum Viable Product) is not only a chance to enter a market fast but also to provide a simple experience

Customer-centric survey design starts with thinking what the customer wants.